TurbanInc: using fashion to express the Sikh identity

“It’s such a huge culture shock each time I go back to India to visit my friends and family, because I expect Sikhs living in India to be more educated about our religion,” he said. “Instead, I feel like I know more and in some ways have an easier time preserving my identity and background, which is strange to admit considering my teenage experiences of being Sikh in the States.”

— Jagmeet Singh Sethi, 22-year-old co-founder of Connecticut-based apparel company TurbanInc, talks about the inspiration behind his business and his experience of growing up as a Sikh in the United States.

Also check out this 2009 interview with Jagmeet and the other founders of TurbanInc:


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